Hehe places the highest priority on protecting the personal data of users in Bangladesh. This policy clearly outlines what information we collect, how it is used, and what rights you have.
When you register and use services on the hehe platform, various types of information are collected. This data falls into four main categories — account information, device & browser information, payment information, and behavioral usage data. In each category, we only collect what is strictly necessary to provide the service.
At registration, we collect your full name, mobile number, email address, and date of birth. Your national ID or passport number may also be requested for age verification and identity confirmation. This information is used to keep your account secure and to support responsible gaming. Your login history and password change records are also retained for security purposes.
When you access hehe from a device or browser, your IP address, operating system, browser type, and version are automatically logged. For mobile devices, the device model, network operator, and mobile device identifier may also be collected. This information is used for fraud detection, platform security, and service optimization. It also helps monitor unusual activity when logging in from multiple devices.
During deposits and withdrawals, payment method details such as bKash, Nagad, Rocket, or bank account numbers are collected. All transactions are conducted in Bangladeshi Taka (BDT) and a record of each transaction is maintained. Full card numbers or bank PINs are never stored on hehe's servers. Payment information is used solely for transaction verification, anti-money laundering compliance, and dispute resolution.
We collect behavioral data such as how long you spend on the platform, which game or sports sections you visit most, what bets you place, and which promotions you engage with. This data helps us improve the user experience and show you relevant offers. If a user's betting pattern appears unusual, responsible gaming protections are activated.
Hehe never uses your information for unnecessary or excessive purposes. Every piece of data collected is used for specific, legitimate reasons, which are detailed below. We believe transparency is the foundation of trust, so each purpose is presented to you openly and clearly.
Your identity information is used for registration, login, password recovery, and account verification.
Financial information is used to process deposits and withdrawals and to ensure the security of your transactions.
User behavior is analyzed to continuously improve platform features, performance, and overall experience.
Your contact information is used to send you promotions, bonus offers, and updates tailored to your preferences.
Data is analyzed to detect and prevent suspicious activity, account compromise, and money laundering attempts.
Betting patterns are monitored to identify problematic behavior and provide timely support to users.
Hehe never sells your data to advertisers or unrelated third parties. If any new purpose for data use is introduced, you will be notified in advance and your consent will be obtained where applicable.
Hehe uses cookies and similar technologies to enhance the user experience and ensure platform functionality. Cookies are small text files stored in your browser or on your device that help remember your preferences and session details on return visits. We use several types of cookies, as described below.
You can disable cookies through your browser settings, though this may affect the functionality of certain platform features. Disabling essential cookies may disrupt login and payment processes. We do not use third-party tracking cookies for advertising purposes.
Local storage and session storage are also used in certain cases — for example, to temporarily retain your preferred sports category or recently viewed games list. This data is never sent to hehe's servers and is automatically cleared when you close your browser or clear your cache.
Hehe uses industry-standard security technology to keep your personal information safe. All data is stored in encrypted form, and SSL/TLS encryption protocols are applied during data transfers. Our server security measures are regularly audited, and any vulnerabilities are addressed promptly.
We offer two-factor authentication to ensure maximum security for your account. Any suspicious login attempts are automatically flagged, and your account may be temporarily locked if necessary. Our security team monitors the system around the clock and blocks any unauthorized access attempts in real time.
All necessary data is retained for as long as your account remains active. Even after account closure, certain information may be kept for up to five years to meet legal obligations, resolve disputes, and comply with anti-money laundering regulations. Transaction records are retained in accordance with regulatory authority guidelines. Once the retention period expires, data is securely deleted or anonymized.
In the event of a data breach, hehe will act swiftly and notify affected users within 72 hours. We will provide full details on the nature of the incident, potential risks, and the remedial steps we have taken. Relevant regulatory authorities will also be notified where required. Users will be advised on immediate protective measures, including changing their account password.
Hehe never sells or commercially transfers your personal data to third parties. However, limited information may be shared with trusted partners in specific situations necessary to provide our services. In each case, only the minimum required data is shared, and partners must adhere to the same privacy standards.
Financial information is shared with bKash, Nagad, Rocket, and our banking partners as needed to process transactions. These partners operate under their own privacy policies and comply with Bangladesh Bank guidelines.
Limited identity information may be shared with KYC service providers for age and identity verification. This is essential for responsible gaming and fulfilling legal obligations.
In response to court orders, lawful requests from investigative authorities, or other legal obligations, relevant information may be provided to the appropriate authorities.
Technology companies engaged in cloud hosting, cybersecurity, and platform maintenance are granted limited data access under contractual confidentiality terms.
For any sharing beyond the purposes listed above, hehe will obtain your explicit consent before disclosing data to third parties. For international data transfers, information will not be sent until adequate protection is confirmed in the recipient country. All partners contracted with us are required to meet minimum data protection standards.
Hehe believes every user should have full control over their own data. That's why we provide you with the rights listed below and are committed to making them easy to exercise.
You can request at any time to know what information we hold about you.
To correct inaccurate or incomplete information, please contact our support team and we'll update it promptly.
After closing your account, you may request deletion of any remaining data not subject to legal retention requirements.
You can object to your data being used for marketing communications or behavioral analytics.
You have the right to request a copy of your account data in a machine-readable format.
You can request that we temporarily restrict the processing of your data while a dispute is being resolved.
Hehe may update this Privacy Policy from time to time. For any significant changes, advance notice will be sent to your registered mobile number or email. The date of the latest update will be noted at the bottom of this page, and previous versions are available upon request. Continued use of the platform following any update will be considered acceptance of the revised policy. We recommend reviewing this page regularly.
For any questions about this Privacy Policy or to exercise your rights, please reach out to our support team. Our dedicated support team is available from 9 AM to 11 PM Bangladesh time. We are committed to responding in writing to all data protection inquiries within 30 business days of receipt.
Privacy@hehe.ws — Send any data protection requests to this address.
Last Updated: January 2026
Your data is safe at hehe, and your experience is our priority. Join today and become part of Bangladesh's premier entertainment platform.